There are countless mobile applications. Here, we will try to select some applications to know in order to increase your knowledge of the Chinese market. In this article we will try to expose some of them.
Wechat is the most famous Chinese mobile application. We could compare it to Facebook or Whatsapp. But that would only be underestimating the potential of this application! Wechat has a lot of features that could not be reduced to instant messaging. Thanks to its ‘do it all company’ strategy, Wechat is booming and will continue to do so for a long time. China can no longer do without it. An application that satisfies all daily needs but also occasional needs such as taking a taxi and even paying bills. For more details, please see this page.
Taobao is the most efficient e-commerce platform in the world. It is part of the Alibaba Group. Comparable to its competitor Amazon, the application has 400 million users, almost a third of whom are under 30 years old. With a wide range of products to choose from, that’s not their main strength. Delivery. This is where it all comes down to for consumers, and Alibaba has understood this. This is why they have revolutionized e-commerce by offering a state-of-the-art parcel tracking service that is constantly updated. As well as the ability to get the product in just a few hours, which no one has ever managed to do
It is a search engine equal to Google, Yahoo or Firefox. However, it has its own particularity since it is restricted to the Chinese market, so we can search for a text, a video or an image. But that’s not all on Baidu you can search for missing persons. Baidu Baike is a collaborative encyclopedia like Wikipedia. However, in order to control the content as much as possible, only Baidu members can write in it. Baidu Music, comparable to Apple Music, has over 150 million users.
This is the application with the most video media content. It is the Chinese version of Youtube.If the content is there, so are the users. There are several million users. All this content is generated by nearly 2000 different partnerships with TV channels, companies and distributors.